Watchmaking Maximalism Is So Back
The trend at Watches and Wonders 2026 was clear: bigger is better, and better than ever.
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HUGO Is Taking the Leap. Will You?
HUGO’s Red Means Go campaign explores modern ambition, featuring global creatives who challenge expectations and choose their own path.
Blundstone Shouldn't Be This Good at Sandals
Blundstone is making cork-soled sandals. And if you're familiar with the 150-year-old Australian bootmaker, you'll know that's wild.
You Haven’t Seen This Side of Berlin with lululemon. Yet.
Fitness apparel brand lululemon partnered with Highsnobiety for Club Detour, a run club that took 50 runners on an unconventional path around Berlin
BRB Signs $3 Billion Agreement to Offload Banco Master Assets
Banco de Brasilia SA signed an agreement to transfer assets it obtained from Banco Master SA to an asset manager for 15 billion reais ($3 billion).
Google Pixel x HS Launch the Google Pixel Institute of Fashion & Technology
Highsnobiety and Google Pixel are proud to announce the launch of the Pixel Institute of Fashion & Technology (PIFT).
PSG Star João Neves Plays the Tuba for the Ami Paris Spring Collection
The Ami Paris Spring Collection is available now online and at flagship stores worldwide.
Escentric Molecules' First Ever Cologne Is Endless Freshness In A Bottle
Escentric Molecules have launched Cologne One, their first-ever cologne fragrance.
Where to Invest $100,000: Energy, Agriculture and Digital Payments
Four investment experts make a two-fold case for old-economy opportunities.
Is the Male Tank Top Actually Radical?
In April 13's edition of Highsnobiety's Shopper newsletter, we opine on the state of tank tops.
Nico Williams & Alejandro Balde's Nike By You Creations Are Pro-Grade
Nike By You gives us all the opportunity to live our sneaker design dreams in real life. Check out pro footballlers Nico Williams & Alejandro balde's creations here.
This Insanely Sweet Jordan Is the Sneaker Equivalent of a Strawberry Milkshake
The Air Jordan 4 Pearl Pink and Iced Carmine features a denim and synthetic leather upper, Nike Air cushioning, and a soft pink palette.
New Balance's Weirdly Wavy Sneaker Is the Dad Shoe of the Future
New Balance debuts the 5030, an futuristic running model featuring elements of past dad shoes.
New Balance's Sweetened Dad Shoe Has a Surprisingly Fiery Kick
New Balance's Made in U.K. 991v2 "Grenadine" sneaker brings fiery-sweet flavor to the brand's newest "Vibrant Chroma" pack.